LAGREE WEST
Ply has collaborated with Lagree West on six locations, working with them since the establishment of their first Vancouver studio. Inspired by our client’s drive to grow their business, Ply adapted the brand for each distinct location.
Lagree is a unique, challenging fitness method that all takes place on the Megaformer (often referred to as a reformer on steroids). The class is efficient and high intensity which drove our design goal. A bold, crisp, clean palette of mostly black and white allow clientele to focus on the challenging workout without distraction. Each location required precise, efficient layout of the equipment and careful consideration to guest arrival and movement through the studio, all key design elements in creating an inspirational and functional environment.
